Checklist for Optimizing Data Center Energy Use
Explore actionable strategies for optimizing energy use in UAE data centers to enhance efficiency, reduce costs, and promote sustainability.

Data centers in the UAE face two big challenges: the extreme desert heat and rising energy costs. Cooling alone can eat up 40–70% of operational energy, making efficiency a must for cutting expenses and staying competitive. Here's how UAE operators can optimize energy use:
Key Takeaways:
- Cooling Solutions: Use hot aisle/cold aisle containment, adiabatic cooling, and liquid immersion cooling to improve efficiency.
- Upgrade Hardware: Replace old servers, virtualize workloads, and use intelligent power systems.
- Go Solar: Leverage UAE's sunlight and policies like DEWA's D33 to install large solar systems.
- Monitor Metrics: Track PUE, WUE, and CUE to measure energy, water, and carbon efficiency.
- Continuous Optimisation: Use AI tools for real-time adjustments and predictive maintenance.
Quick Wins:
- Clean condenser coils regularly to handle UAE's dusty environment.
- Switch to LED lighting and install motion sensors in low-traffic areas.
- Explore renewable energy agreements to offset costs and emissions.
By adopting these steps, UAE data centers can reduce energy use by up to 40%, slash costs, and align with sustainability goals in a rapidly growing market.
Step-by-Step Energy Optimisation Checklist
Addressing the energy challenges faced by UAE data centres, this checklist outlines practical steps to improve energy efficiency.
1. Assess Current Energy Efficiency
Start by evaluating your facility's energy performance. Measure total energy usage across IT systems and supporting infrastructure. A key metric here is Power Usage Effectiveness (PUE), calculated by dividing the total facility power by the power consumed by IT equipment alone. As of 2022, the average PUE stood at 1.55, meaning approximately 60% of energy in a data centre is used for IT equipment, with the rest powering infrastructure.
Additionally, track other metrics for a comprehensive picture. Water Usage Effectiveness (WUE) measures water consumption relative to IT energy use, a critical factor in the UAE due to limited water resources. Carbon Usage Effectiveness (CUE) helps assess environmental impact by comparing carbon emissions to IT energy consumption. Another essential metric is the Cooling Efficiency Ratio (CER), which evaluates the energy efficiency of your cooling systems. Since cooling can account for up to 40% of a data centre's energy use, this metric is particularly important.
Use DCIM software for real-time tracking and conduct regular energy audits to benchmark against industry standards. These insights will serve as the foundation for the next steps.
2. Optimise Cooling Systems
Cooling efficiency is a major opportunity for energy savings in UAE data centres. Start with hot aisle/cold aisle containment to prevent hot and cold air from mixing, improving cooling performance without requiring major upgrades.
Consider adiabatic cooling systems, which use evaporative cooling to pre-chill air and reduce the burden on traditional cooling units. Use CFD analysis to assess the effectiveness of your cooling strategies. For high-density setups, explore liquid immersion cooling, which is significantly more efficient than air cooling due to its superior heat transfer capabilities.
"If one thing is clear, it is that we need to be prepared for these extreme weather conditions to become more commonplace, so adapting to this inevitability is crucial."
– Karsten Winther, President for Vertiv in Europe, Middle East and Africa (EMEA)
Distribute cooling loads evenly across units to avoid overburdening specific systems. Regularly clean condenser coils - especially critical in the UAE's dusty environment - to maintain efficiency. Use pre-cooling and free-cooling during cooler months to minimise reliance on energy-intensive chillers.
3. Upgrade Hardware and Infrastructure
Modernising hardware is another effective way to cut energy use. Replacing outdated servers with newer, energy-efficient models can deliver immediate benefits. Implement server virtualisation to consolidate workloads, reducing the number of physical servers and their associated cooling demands.
For high-density workloads, liquid immersion cooling is worth considering again here. Upgrade to intelligent Power Distribution Units (PDUs), which provide real-time data and automated load balancing to optimise energy use. Simple changes, like switching to LED lighting and installing occupancy sensors in low-traffic areas, can also deliver quick energy savings.
4. Add Renewable Energy Sources
The UAE's abundant sunlight makes solar energy a compelling option for data centres. Programmes like DEWA's Shams Dubai initiative support solar panel installations, with the added benefit of selling surplus energy back to the grid. The 2024 D33 Industry-Friendly Power Policy has also removed the 1.2 MW cap on solar systems, allowing for larger installations and better returns on investment.
Calculate your Renewable Energy Factor (REF) to monitor how much of your energy comes from renewable sources. When considering solar, evaluate the total cost of ownership over 10–15 years, factoring in equipment, installation, maintenance, and potential revenue from selling excess energy.
Energy storage, such as batteries, can store surplus renewable energy for use during peak demand or low solar production periods. If on-site generation isn't an option, explore Power Purchase Agreements (PPAs) with renewable energy providers to offset your carbon footprint and support sustainability goals.
5. Set Up Continuous Optimisation
Energy optimisation is not a one-time effort. It requires ongoing monitoring and adjustments. Use the Data Centre Maturity Model (DCMM) to guide your progress and identify new improvement opportunities. Schedule monthly reviews of key metrics, quarterly deep dives, and annual comprehensive audits to ensure your strategies remain effective.
Set measurable targets, such as gradually lowering your PUE or increasing renewable energy usage. Regular tracking and fine-tuning are essential for maintaining and improving energy efficiency in the long term.
GCC Market Considerations
The Gulf region presents a mix of challenges and opportunities when it comes to optimising energy use in data centres. To develop effective energy strategies, it’s crucial to understand the region's unique conditions, regulations, and market dynamics. Building on operational improvements, these regional factors add another layer to the energy optimisation landscape in the GCC.
Solutions for UAE's Climate
The UAE’s extreme climate demands cooling solutions that go beyond standard industry practices. High temperatures and humidity create significant challenges, particularly in controlling energy consumption.
Currently, the Middle East operates with an average PUE (Power Usage Effectiveness) of 1.82, which is higher than global averages. This is largely because cooling accounts for 60–70% of operational costs. However, innovative strategies are showing promise in tackling these challenges. For instance, in 2023, Abu Dhabi City Municipality managed to lower its PUE by over 0.4 points using modular designs, in-row cooling, and aisle containment, even under extreme conditions.
Dust is another factor that complicates operations in the GCC. Regular cleaning of condenser coils is essential to maintain efficiency and prevent dust buildup.
"Extreme weather events underscore the importance of a robust preventive maintenance and cleaning plan, tailored to the specific conditions of an operator's region. Data centre operators may need to be prepared for operating expense trade-offs to compensate for oversizing capacity. Partnering with a qualified data centre services provider is important in order to create a maintenance and services plan that will meet the demands of today's heat waves and tomorrow's uncertain climate."
– Steve Madara, Vice President for Thermal Sales at Vertiv
Additionally, adopting liquid cooling systems can reduce PUE by up to 0.2 points, offering a more efficient way to manage cooling in such harsh environments.
Local Regulations and Standards
The Emirates Authority for Standardisation and Metrology (ESMA), established in 2001, plays a key role in shaping energy efficiency standards in the UAE. Since merging with the Ministry of Industry and Advanced Technology in 2020, ESMA has strengthened its focus on industrial efficiency.
ESMA’s regulations have had a ripple effect across industries. For example, new standards introduced in December 2015 under UAE.S 5010-1:2014 increased the Minimum Energy Efficiency Requirement (MEPS) for non-ducted air conditioners by 15%, while UAE.S 5010-5:2011 set MEPS for commercial and industrial air conditioners. Companies like Daikin have responded by launching products that not only comply with these standards but also reduce energy consumption.
For data centre operators, staying engaged with ESMA is critical as new industry-specific standards emerge. ESMA also oversees the Conformity Assessment Scheme (ECAS) and the National Accreditation Scheme (ENAS), which are expected to influence future certifications in the sector. Operators can monitor proposed technical regulations through platforms like "Notify U.S." to stay ahead of changes that could impact their energy strategies.
Alternative Providers and Regional Options
The UAE's data centre market is evolving, with new players entering the scene and pushing the boundaries of energy efficiency. While established operators maintain a strong presence, emerging providers are introducing innovative solutions that focus on sustainability.
One standout project is Moro Hub’s green data centre in Dubai, located within the Mohammed bin Rashid Al Maktoum Solar Park. With a capacity exceeding 100 MW, this facility is setting new standards for renewable energy integration in the region.
In August 2024, Gulf Data Hub (GDH), in partnership with Vertiv, launched a 16 MW data centre in Dubai Silicon Oasis. This facility prioritises renewable energy and efficiency while supporting biotechnological research and renewable energy initiatives.
The GCC’s data centre capacity is expanding rapidly, with Saudi Arabia leading the way. By the end of 2025, the Kingdom is expected to add nearly 500 MW of additional power capacity, accounting for 75% of the region’s total capacity growth. This expansion is attracting approximately AED 29.4 billion in new investments expected to flow into GCC data centres by 2027.
New entrants like Pure Data Centres and Quantum Switch Tamasuk are adopting modular and flexible designs to enhance energy efficiency. The UAE’s colocation market alone is projected to reach AED 2.39 billion by 2029, growing at an annual rate of 14.40% from 2023.
With regional capacity expected to grow from over 650 MW to approximately 3 GW in the coming years, there’s a significant opportunity to implement cutting-edge energy optimisation technologies in new facilities, avoiding the challenges of retrofitting older ones.
Tools and Technologies for Energy Efficiency
With the Middle East data centre cooling market expected to grow from USD 0.19 billion in 2025 to USD 0.86 billion by 2031, reflecting a CAGR of 28.43%, operators in the UAE are increasingly turning to advanced tools and technologies. These solutions are designed to address the region's challenging climate while reducing power consumption and operational costs.
Monitoring and Optimisation Tools
Real-time monitoring and analytics are at the core of effective energy management in UAE data centres. These systems track essential KPIs like temperature, humidity, and energy usage patterns, allowing operators to pinpoint inefficiencies and make informed decisions. With AI-driven systems, predictive maintenance and real-time optimisation have become a reality. These tools not only help operators monitor progress toward achieving optimal Power Usage Effectiveness (PUE) but also use machine learning to dynamically adjust cooling and power distribution based on real-time demand. This continuous adjustment ensures operational efficiency around the clock, laying the foundation for integrating advanced cooling and power solutions.
New Technologies for Cooling and Power
Cooling technologies are advancing rapidly, particularly to meet the demands of the UAE's extreme climate. Liquid cooling systems stand out as a major development, offering significant reductions in cooling energy consumption. By implementing liquid cooling, data centres can lower their PUE by 0.1 to 0.2 points, which translates to considerable cost savings, especially since cooling accounts for 60–70% of operational expenses.
In July 2024, Huawei introduced three green data centre solutions at the Global Smart Data Centre Summit: AeroTurbo fans, IceCube polymer heat exchangers, and iCooling AI systems. These innovations are designed to enhance cooling efficiency and reduce energy use. Hybrid cooling systems, which combine 70% liquid cooling with 30% air cooling, are also gaining popularity as they maximise energy savings across diverse rack densities and workloads. Additionally, Vertiv’s acquisition of CoolTera Ltd. in December 2023 has bolstered its capabilities in liquid cooling solutions for high-density computing environments. Emerging technologies like immersion cooling, where servers are submerged in dielectric fluid, are proving effective for high-density GPU deployments, offering superior heat transfer and reduced energy consumption.
"As data center operators scale their facilities to support growing digital demands, Johnson Controls is uniquely positioned to provide future-ready solutions that are critical to optimizing energy use, ensuring operational resiliency, and enabling long-term sustainability." – Devrim Tekeli, vice president and general manager for MEA at Johnson Controls
Conclusion and Key Takeaways
Making UAE data centres more efficient isn't just about cutting costs - it's about staying competitive in a rapidly evolving market. With the UAE Green Data Centre Market expected to grow from AED 1.44 billion in 2024 to AED 5.22 billion by 2032, at an impressive 17.46% annual growth rate, operators who adopt energy-efficient practices are positioning themselves for long-term success. The strategies outlined earlier provide a clear roadmap to achieve these outcomes.
The financial incentives are hard to ignore. Transitioning from traditional 3-Tier systems to hyperconverged platforms can lower energy consumption by 27% annually. Cooling systems, which typically account for 40% of a data centre's energy use, offer significant savings potential. Real-world examples show that targeted cooling upgrades can slash energy costs by as much as 40%.
"As IT budgets are under pressure and electricity prices are soaring, energy efficient data centre and cloud operations are key levers for profitability and sustainability. Hyperconverged infrastructure is at the forefront of transforming data centres into more energy-efficient and climate-friendly operations, as this report confirms."
– Carlo Velten, Atlantic Ventures
Predictive maintenance is another game-changer. Regularly inspecting electrical, cooling, and fire suppression systems prevents expensive downtime. Meanwhile, advanced monitoring tools powered by AI and machine learning can identify potential problems before they disrupt operations.
Renewable energy integration is both a smart financial move and a step toward environmental responsibility. With the UAE government investing over AED 587 billion in renewable energy projects, data centre operators have access to lower energy tariffs, with electricity rates ranging between US$0.05 and US$0.06 per kWh - well below US averages. Training staff and maintaining thorough documentation ensure these efficiency gains are sustainable, helping teams stay ahead of technological advancements and make informed decisions.
Looking ahead, operators must also prepare for the rising computational demands of AI. By 2025, around 33% of global data centre capacity will cater to AI workloads, with rack power densities expected to climb from 40 kW to as high as 130 kW - and potentially up to 250 kW in the future. Liquid cooling systems, which are up to 3,000 times more efficient than traditional air cooling for AI hardware, are becoming a must-have for high-density environments.
FAQs
How can UAE data centres maintain energy efficiency while managing cooling demands in the harsh desert climate?
In the UAE's scorching desert climate, data centres can strike a balance between cooling needs and energy efficiency by leveraging cutting-edge technologies and fine-tuning their operations. One standout solution is seawater cooling systems, which take advantage of the UAE's coastal location. These systems help maintain stable temperatures while cutting down on energy consumption. Another promising approach is immersion cooling technology, ideal for high-density computing setups. This method significantly reduces both energy and water usage, making it a smart choice for the region.
To push efficiency even further, data centres can implement smart monitoring systems. These systems ensure cooling is distributed precisely where it's needed, avoiding unnecessary energy use. By adopting these strategies, data centres not only tackle operational hurdles but also contribute to the UAE's broader goals of minimising environmental impact and promoting sustainable practices.
How does using renewable energy, especially solar power, help data centres in the UAE lower costs and improve sustainability?
The Role of Solar Power in Cutting Data Centre Costs in the UAE
Renewable energy, especially solar power, is transforming how data centres in the UAE manage their operational costs. By tapping into solar energy, operators can enjoy more stable energy pricing and reduce their dependence on fossil fuels, which are often affected by unpredictable price swings. This shift not only brings financial stability but also supports environmental responsibility.
In the UAE, solar power stands out as an incredibly cost-efficient energy source. Large-scale projects like the Al Dhafra Solar Project in Abu Dhabi offer tariffs as low as AED 0.051 per kWh. By adopting solar energy, data centres can slash their energy bills, boost profit margins, and actively contribute to the UAE's broader vision of a greener and more sustainable future.
How can metrics like Power Usage Effectiveness (PUE) and Carbon Usage Effectiveness (CUE) help data centres in the UAE improve energy efficiency?
Metrics like Power Usage Effectiveness (PUE) and Carbon Usage Effectiveness (CUE) are essential for data centre operators in the UAE aiming to improve energy efficiency and reduce their environmental footprint.
PUE evaluates how efficiently a data centre uses energy by comparing the total energy consumption to the energy consumed solely by IT equipment. A lower PUE indicates greater efficiency, helping operators pinpoint areas like cooling or power systems where energy usage can be optimised. Meanwhile, CUE measures the carbon emissions generated per unit of IT energy consumption, encouraging the shift towards cleaner energy sources to minimise environmental impact.
By focusing on these metrics, data centres can meet local environmental standards, streamline operations, and boost profitability - all while supporting the UAE's sustainability goals.